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Doritos launches ketchup chip-inspired streetwear in Canada

Canadian lovers of Doritos ketchup chips will be thrilled to know that not only are the snacks are back, and now there’s an entire line of clothing to go with them.

Moose, beavers, and ketchup-flavoured Doritos chips — Oh Canada!

Canadian lovers of Doritos ketchup chips will be thrilled to know that not only are the snacks making a limited-edition appearance once again, but this time there’s an entire brand of clothing that goes along with it.

 The Doritos Ketchup Collection features a full line of street wear, including this varsity jacket. Photo Jamal BurgerThe Doritos Ketchup Collection features a full line of street wear, including this varsity jacket. Photo Jamal Burger

To mark the return, Doritos is dropping its first-ever design collection inspired by Canada’s much coveted, limited-edition ketchup-flavoured chips. The Doritos Ketchup Collection features a full range of street-wear staples, including a Doritos-shaped pocket T-shirt, a crewneck sweatshirt and a varsity jacket all featuring iconography straight from the package, complemented by a snapback hat and must-have duffle bag.

 No one's going to mess with you at the rink if you're dressed in your faves from the Doritos Ketchup Collection. Photo Jamal BurgerNo one’s going to mess with you at the rink if you’re dressed in your faves from the Doritos Ketchup Collection. Photo Jamal Burger

Beginning January 23, Doritos ketchup chip fanatics can view the exclusive collection look book before it drops Jan. 31, by visiting DoritosDrop.ca. The models used in the book include music, dance and fashion influencers Matt Mogul, David Forteau and Fateh “Doe” Singh, while the photos were taken by Toronto Instagram photographer Jamal Burger.

 You'll look #badass in this Doritos ketchup ball cap. Photo Jamal BurgerYou’ll look #badass in this Doritos ketchup ball cap. Photo Jamal Burger

In true street-wear fashion, Doritos will release one new item each week for five weeks every Wednesday at 11 a.m. eastern time, starting Jan. 31. Prices range from $30 for the hat to $145 for the jacket.

sthomas@vancourier.com / @sthomas10

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