Photo IHOP
The International House of Pancakes (IHOP) admitted today that it had 'faked' its name change to IHOb to promote its new burger menu.
The International House of Burgers (IHOb) is no longer according to a tweet from the company where it says "we'd never turn our back on pancakes (except for that time we faked it to promote our new burgers)."
IHOP took the opportunity to show its dedication to pancakes by announcing that it would offer 60 cent short stack pancakes on July 17 to celebrate its 60th birthday.
Some people clearly felt betrayed.
I feel so lied to :(
— Baby girl?? (@Kittypeake01) July 9, 2018
Omggggggg I thought you were for real ? I totally fell for it ????
— Rika Rod (@RiKaShAeMLii) July 9, 2018
Others knew the truth all along.
marketing scheme
— Julian Miranda (@mutant_jay) July 9, 2018
IHOP was founded in 1958 in California but has 10 locations in the Lower Mainland including one in Vancouver, Richmond, New Westminster, Langley, Surrey, Port Coquitlam White Rock, Abbotsford and two locations in Burnaby.
The restaurant chain offers breakfast options such as waffles, french toast, crepes and traditional diner fare such as burgers, sandwiches and salads.
