London Drugs rolled out its Fall beauty products in June with a full-throttle media event that impressed even the most jaded style journalists in attendance.
A London Air helicopter whisked guests from the downtown heliport, over the inlet, and to a spacious hangar at YVR that had been decked out in red carpet style for the occasion.
While the bottomless libations, swanky decor and proximity to shiny aircraft certainly wowed the media crowd, the real stars of the party were the top-notch cosmetic and beauty products set to touch down in London Drugs locations this Fall. Suppliers from as far away as Italy (including Babila and Tatiana from Milans Layla Cosmetics) were on hand to preview their new lines and dish on product innovations.
Here are a few of our top picks:
The clever folks at Lise Watier have outfitted their nail polish applicators with lights (perfect for those of us who paint our nails in front of the television). Our favourite shade: Chic Tartan, part of their limited edition Tartantastique collection.
Say no to complicated curlers and arduous irons: the Curl Secret by InfinitiPRO by Conair gives tight, flawless curls in a fraction of the time. Hair is drawn into a tourmaline ceramic-coated barrel curl chamber where it is held and heated; the device beeps when the perfectly curled lock is ready to be released and admired. This one's a game-changer.
Cargos TexasLiner Liquid Liner is for women who think eyeliner is too messy or fussy to warrant a try. With its thick brush base and pin-thin tip, TexasLiner is easy to wield, dries quickly, and can be used to create dramatic Cleopatra eyes and playful kitten lines.
We didn't know that gluten sensitivities extend to make-up, but it stands to reason that people with true gluten issues need to be mindful about what they put on their skin. Mineral Fusion products are free from gluten, artificial colours, paraben and talc, and chock full of botanicals and vitamins. Your skin actually feels better if you use this stuff. Check out the Graphite mascara and the purply-bronze Royal Rubble nail lacquer.
Quebec-based skin care firm Jouviance is dedicated to keeping skin of all ages taut and hydrated, and their new anti-aging cream is a formidable addition to any skin care regimen. The brainchild of a leading dermatologist, the cream masterfully combines day, night and eye contour tech in one light product. Combine with their revitalizing eye serum and kiss those dark, puffy circles buh-bye.
The John Frieda company is a good friend to those of us with frizzy hair, and the advanced ionic technology behind its popular Frizz-Ease line has been applied to its Salon Shape hot air brush. The rock-solid combination of ionic power, multiple heat settings and advanced hair flow results in a transformative styling tool for the frizzy-haired among us.
Whether you're stepping out of the ocean or the shower, Got2b beach trippin salt-infusion waving spray gives wet hair a unique beach finish. A couple of sprays and scrunches, and the spray's natural salts leave a rough texture and sensual waves that can only be found at the beach (until now).
