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Kimberley Newport-Mimran's designer wash and wear

Laundry detergent and designer clothes tend to rub each other the wrong way. So leave it to the woman behind Canadas figure-hugging fashion brand, Pink Tartan, to create ready-to-wear luxury that can go in the wash.
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Laundry detergent and designer clothes tend to rub each other the wrong way. So leave it to the woman behind Canadas figure-hugging fashion brand, Pink Tartan, to create ready-to-wear luxury that can go in the wash.

Kimberley Newport-Mimran was in Vancouver Sept. 26 to launch her new washable collection in partnership with Tide Pods.

The capsule collection is comprised of three washable fabrics a high twist viscose (similar to silk) for knit tops, $275; tech stretch for trousers, $295; and power stretch for dresses, $425 and is available now at select Bay and Holt Renfrew stores.

But as creative director and president for one of Canadas most successful womens wear lines, and as a mom, Newport-Mimran also has some style secrets for looking great on the go:

Timeless pieces are always in fashion

By choosing pieces you can wear season after season, youll also increase the lifespan of your wardrobe.

Try out new trends through accessories

Developing your own personal style comes with finding cuts that fit your

body and colours that compliment your skin. Stick to it and dont be swayed

by the latest runway trend. To incorporate seasonal trends into your wardrobe, purchase smaller pieces like a bag, scarf or shoes. Accessories are great because they update your look without risk.

Simplicity is the secret to elegance

I design pieces that look stylish and fit into a modern womans lifestyle. By

focusing on the cut of the garment, the quality of the fabric and small details

like an exposed zipper, these pieces not only last but have wardrobe presence for years to come. Invest in great basics that can be paired with a variety of pieces to keep your look effortless and elegant.

Fit, fit, fit

The correct fit of your clothing is essential to great style. Regardless of the cost of your clothing, finding a tailor that can make small adjustments to your pieces will make you look and feel better. If you find a piece you love but its not in your size, buy it in a larger size and take it to the tailors, they can do wonders.

Find inspiration in fashion-eras gone by

My fashion inspiration comes from timeless icons like Audrey Hepburn, Jackie

Onassis and my grandmother. I remember my well-dressed grandmother serving tea sandwiches in pearls and the perfect top coat. Finding inspiration on websites is a good way to expand your fashion mind and style.

Modern style is about care

Sometimes being chic is as simple as keeping your clothes looking crisp and clean. Imagine browsing your favourite shop if the clothing looked less than polished? It would completely alter the way you looked at the garment. The same is true when you wear something that looks worn out. I believe we should care for our clothing, as you would other items you cherish.

Trending in my world

Some trends that we will be seeing from Pink Tartan this fall are digital floral

prints in rich dark colours and super fine gauge cashmere. I also love a mid-length skirt, whether it is a full or pencil skirt.

For more information on the Pink Tartan Washable Collection for Tide Pods, visit TideFashion.ca.

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