Old habits are hard to break, but Belgian street fashion brand Komono is making it easy to put down that smartphone and start checking the watch on your wrist again. (Although the retro-futuristic sunglasses also on offer will keep the selfies going all summer.)
Meaning small things in Japanese, Komono showcased their current and SS14 accessories collections at a media party at Walrus Feb. 13, and it was a gender-bending mash up of big statements and bold prints.
Founded by Belgian designers Anton Janssens and Raf Maes in 2009, Komono has since built up a following of dedicated Komonists who sartorially align with the brands commitment to shapes, cut outs and patterns.
With its arrival in Canada, the label is now carried in 45 countries and manufactures upwards of 60,000 accessories a month. If you need help with the math, thats popular. And a lot of their success has to do with price, ringing in around $70-$90 at local cash registers.
Despite the recession, Stats Canada reports that sales of accessories continue to grow, with shoppers looking to express their individuality through more affordable items. So, at this price point, Komono is landing in Vancouver right on time.
Komono is available at Walrus (3408 Cambie) and Still Life (2315 Main). WeAreKomono.com
