Unique is the opportunity to experience real fruit juice in a ready-to-drink beverage,
but Corona Canada is poised to take the beyond beer scene to the next level with their latest innovation, Corona Tropical—just in time for the re-emergence of the summer sun.
Corona Tropical, the brand’s latest innovation, is a ready-to-drink, Sparkling Water & Alcohol beverage made with real fruit juice. Every 355 ml. serving contains three grams of sugar and 100 calories and is best enjoyed with the Corona classic lime ritual.
To highlight the taste of real fruit juice in Corona Tropical, Corona Canada is launching pickable, real fruit billboards in downtown Vancouver. The billboards will be on display in two locations: Yaletown Car Park and 1080 Mainland street, from July 7 to 11, bringing a taste of paradise to the heart of the city.
The real fruit billboard brings the feeling of tropical paradise that the Corona brand is synonymous with to downtown Vancouver. Consumers of legal drinking age can pick real fruit straight from the billboard to enjoy with their Corona Tropical take-home sample, while supplies last.
The billboard draws on inspiration from the brand, using real lemons to highlight the real fruit juice used in Corona Tropical. Artwork for this billboard was designed in partnership with Toronto sustainability artist Kae St. Kitts, who also primarily used natural materials, honouring Corona’s commitment to sustainability.
Corona Tropical is available in three refreshing flavours, including Lime & Cactus, Grapefruit & Lemongrass and Raspberry & Lemon – the fruit of inspiration for the Vancouver activation.
And while summer has been a bit late in coming to the West Coast, Corona Tropical arrives just in time to coincide with the sun’s return. As a brand born from the beach, Corona embodies the ultimate feeling of relaxation and immersion in nature, which is the inspiration behind Corona Tropical. Now, there are even more ways to enjoy the spirit of Corona, thanks to this innovation in the beyond beer category from the brand.
Consider enjoying the refreshing taste of Corona Tropical once you’ve wrapped up any number of the summertime rites of passage in Vancouver: cycling the Seawall, getting your Grouse Grind on or simply kicking back after the workday ends.
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Whether you’re a Corona lover looking for something light and refreshing for the summer season, want an alternative to beer, whatever your mindset may be, Corona Canada will meet you there.
Most of us associate Corona with simple pleasures in places with a slower pace and relaxed vibe. Whether it’s on a beach or in the snow, Corona Canada believes that life is best lived outside.
Whether you’re a Lime & Cactus, Lemon & Raspberry or Grapefruit & Lemongrass lover (or maybe you enjoy all three), Corona Tropical is a highly refreshing, new way to enjoy Corona, made for those who embrace the Corona lifestyle but are perhaps looking for an alternative to beer.
Premium yet attainable, approachable and inclusive, Corona Tropical is a ready-to-drink beverage made with Sparkling Water & Alcohol with real fruit juice, natural fruit flavours and distilled spirit.
To learn more about the latest products from Corona Extra, visit www.coronaextra.ca.
